1920s fashion for a Christening. He hasn't cried.

by Gazette du Bon Ton

"Il n'a pas pleure - ou Notre defenseur de demain." (He hasn't cried, or Our defense of tomorrow). Baptism or christening gown and dress by Jeanne Lanvin.

Original pochoir by Pierre Brissaud (1885-1964) for La Gazette du Bon Ton (Journal of Good Style), published in Paris in 1922. The finest fashion illustrators introduced the designs of prominent French designers. Brissaud charmingly  portrays the latest fashions.

French fashion illustrators perfected the pochoir, a labour-intensive process with separate stencils cut for the hand-application of successive watercolours, for each page of Gazette de Bon Ton, for publication by Lucien Vogel in Paris between 1912 and 1925 (with a break during World War I), and distribution by Condé Nast who also published Vogue fashion magazine.

Size of page 24 x 19cm or 9.5 x 7.5 inches.